Roxio Easy Media Creator 7.5 Wins PC Magazine Editors’ Choice Award
“Easy Media Creator is Once Again the Best Package in its Class”
Santa Clara, California (April 11, 2005) — Roxio®, a division of Sonic Solutions® (NASDAQ: SNIC), the leader in digital media software, announced today that Easy Media Creator 7.5, the most comprehensive suite of CD and DVD authoring and burning, photo, video and music applications, surpassed all competitors to earn PC Magazine’s prestigious Editors’ Choice Award. Editors praise Easy Media Creator 7.5 for offering the broadest selection of features and delivering new applications they cite as being “some of the most successful components in the suite.” The complete review is currently available at PC Magazine online (http://www.pcmag.com/article2/0,1759,1781691,00.asp).
In less than three months following its acquisition of the Roxio software division, Sonic® has combined powerful technologies from both companies to deliver exceptional value to consumers. Available now in retail stores throughout North America, Easy Media Creator 7.5 integrates award-winning Sonic applications including Backup MyPC™ Deluxe, CinePlayer™ and MyDVD® Slideshow. PC Magazine editors applaud this approach asserting: “…all are top-notch implementations that compete effectively with standalone applications.” Editors also commend Easy Media Creator 7.5’s new audio features added in response to strong consumer appetite for downloadable music, Internet radio, and portable music players, describing the new LP and Tape Assistant as “terrific.”
The PC Magazine award extends the suite’s award-winning heritage, which includes a sweep of top honors from PC Magazine, CNET, PC World, Laptop Magazine, and Maximum PC for Easy Media Creator 7. The early recognition for Easy Media Creator 7.5 will help solidify the suite’s number one retail position, which according to NPD Group figures that track sell-through was almost 50% of the CD-R Utilities Software Category in 2004.*
“PC Magazine’s comprehensive reviews provide consumers with the detailed information needed to make informed buying decisions, so we are extremely pleased to be recognized by its editorial staff as the leader in the category,” said Dave Habiger, senior vice president and general manager of Roxio. “The award confirms the strength and depth of Roxio and Sonic technologies and demonstrates our ability to anticipate market opportunities and deliver world-class applications.”
Pricing and Availability
Roxio Easy Media Creator 7.5 is widely available throughout the United States, Canada, and Europe. The suggested retail price in the US is $99.95. Owners of previous versions of Roxio products and competitive applications are eligible for a $30 mail-in rebate. For more information on Roxio Easy Media Creator 7.5 and detailed descriptions of each of the new components visit http://www.roxio.com/en/products/emc75.
Roxio, a division of Sonic Solutions, develops and markets the best-selling digital media software in the world. Roxio offers award-winning software products for CD/DVD burning, photo editing, and video editing and has an installed base of over 150 million users. Roxio distributes its products globally through strategic partnerships with major hardware manufacturers, through leading retailers, through Internet partnerships, and through direct sales at www.roxio.com.
Roxio’s parent company, Sonic Solutions (NASDAQ: SNIC; http://www.sonic.com) is the leader in digital media software and provides a broad range of software tools and applications for creative professionals, business and home users, and technology partners. Sonic’s products range from professional DVD authoring systems and interactive content delivery technologies that are used to produce the majority of Hollywood movies released on DVD, to the award-winning Roxio- and Sonic-branded CD and DVD creation, playback, and backup applications that have become the premiere solutions for consumers and business users worldwide. Sonic’s AuthorScript is the de facto standard for CD and DVD burning and formatting and has been licensed by major software and hardware manufacturers, including Adobe, Broadcom, Microsoft, Scientific-Atlanta, Sony, and many others. Sonic Solutions is headquartered in Marin County, California.
*Data based on NPD Group 2004 point of sales revenue figures for legal software sales in the CD-R Utilities category
Sonic, the Sonic logo, Sonic Solutions, Roxio, AuthorScript, Backup MyPC, CinePlayer, and Easy Media Creator are trademarks or registered trademarks of Sonic Solutions or its subsidiaries in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic Solutions under license. Specifications, pricing and delivery schedules are subject to change without notice.