Roxio Brings its Leading Digital Media Software to Mass Merchant Retailers
Roxio Introduces Best Selling Brands, Easy CD Creator and PhotoSuite, As Starter Kit Products
Santa Clara, California - (September 18, 2002) - Roxio, Inc. (Nasdaq: ROXI), the Digital Media Company®, provider of the best selling digital media software in the world, today announced its award-winning digital media software brands, Easy CD Creator and PhotoSuite, will be available this Fall as Starter Kits for retail mass merchant stores including Target and Wal-Mart.
The Easy CD Creator and PhotoSuite Starter Kits are well suited for the mass merchant retail channel, offering consumers easy-to-use software to begin working with and enjoying their digital music, photos and video. Also included with Roxio's Starter Kits are promotional with a suggested retail value of over $100 including Roxio's digital subscription services Roxio-Snapfish for photo, Roxio-Pressplay for music, and Roxio-Audible.com for spoken word as well as, free CDs, CD labels, and other digital media materials that immediately
enable consumers to start experiencing the fun of digital media.
Along with the Starter Kit versions, Roxio will also offer mass
merchants full-featured platinum versions of these products. By
further expanding the breadth of Roxio's retail distribution, the
company expects to further fuel the growing usage of digital media
among consumers while also increasing awareness of the Roxio brand.
Roxio has a complete line of digital media software products for
photo, video and audio available at retail for the upcoming holiday
season. Roxio will release new versions of its flagship CD recording
and photo editing products in the first calendar quarter of 2003,
a time when large numbers of consumers typically purchase or upgrade
following holiday sales of PC software and hardware.
"Roxio has established a very strong retail capability. The
addition of Wal-Mart and Target results in Roxio software now being
available at close to 9000 store-fronts in the US and Canada"
said Roxio President and CEO Chris Gorog. "We are working closely
with our mass merchant partners to offer attractive products geared
toward expanding the digital media audience while further strengthening
the Roxio brand."
Suggested Retail Pricing:
- Easy CD Creator Starter Kit - SRP $39.99
- Easy CD Creator 5 Platinum - SRP $99.95
- PhotoSuite 4 Starter Kit - SRP $29.99
- PhotoSuite 4 Platinum - SRP $49.95
Safe Harbor Statement
The matters discussed relating to Roxio in this press release,
in particular matters related to Roxio's OEM relationships, include
forward-looking statements that are subject to certain risks and
uncertainties, including delays in product development, competition
in the software industry, and failure to maintain OEM relationships,
that could cause actual results to differ materially from those
projected. Additional information on these and other factors are
contained in Roxio's reports filed with the Securities and Exchange
Commission (SEC), including the Company's Annual Report on Form
10-K as filed with the SEC on July 1, 2002 and Quarterly Report
on Form 10-Q as filed with the SEC on November 13, 2002, copies
of which are available at the website maintained by the SEC at http://www.sec.gov.
Roxio assumes no obligation to update the forward-looking statements
included in this press release.
Roxio, a division of Sonic Solutions, develops and markets the best-selling digital media software in the world. Roxio offers
award-winning software products for CD/DVD burning, photo editing and video editing and has an installed base of over 150 million
users. Roxio distributes its products globally through strategic partnerships with major hardware manufacturers, through leading
retailers, through Internet partnerships and through direct sales at www.roxio.com. Roxio's
parent company, Sonic Solutions (NASDAQ: SNIC;
http://www.sonic.com) is the leader in digital media software and provides a broad range of software
tools and applications for creative professionals, business and home users and technology partners. Sonic's products range from professional
DVD authoring systems and interactive content delivery technologies that are used to produce the majority of Hollywood movies released on DVD,
to the award-winning Roxio- and Sonic-branded CD and DVD creation, playback and backup applications that have become the premiere solutions
for consumers and business users worldwide. Sonic's AuthorScript® is the de facto standard for CD and DVD burning and formatting and has
been licensed by major software and hardware manufacturers, including Adobe, Broadcom, Microsoft, Scientific-Atlanta, Sony, and many others.
Sonic Solutions is headquartered in Marin County, California.
Sonic, the Sonic logo, Sonic Solutions, Roxio, MyDVD, CineMagic, Plug & Burn, LiveShare, Roxio Easy Media Creator, and
AuthorScript are trademarks or registered trademarks of Sonic Solutions or its subsidiaries in the United States and/or other
countries. Dolby is a trademark of Dolby Laboratories. All other company or product names are trademarks of their respective
owners and, in some cases, are used by Sonic Solutions under license. Specifications, pricing and delivery schedules are subject
to change without notice.